Play Monopoly in Real Life

Thums Up - Competitor

Play Monopoly in Real Life Predatory Acquisition: Ever noticed how some big brands disappear mysteriously? Let’s talk about “predatory acquisition” - a ruthless business strategy where companies buy competitors just to kill them. It’s like corporate chess, but with billion-dollar pieces! Remember when Coca-Cola bought Thums Up in 1993? Their plan was simple: acquire India’s favorite cola and phase it out to push Coke. Plot twist - Indians loved their strong, spicy cola so much that Thums Up not only survived but thrived! Sometimes local taste beats global might. But not everyone’s as lucky. Take Big Bazaar’s story - when they wouldn’t sell to Reliance, Mukesh Ambani played a masterful move. Instead of buying the business, he acquired the properties where Big Bazaar operated. Result? Big Bazaar lost their locations, and Reliance Smart appeared in their place. That’s corporate strategy at its most ruthless! Similar stories? Look at: • Facebook buying Instagram and WhatsApp to dominate social media • Google acquiring YouTube to control video content • Microsoft purchasing LinkedIn to own professional networking The strategy works because: • Eliminates competition instantly • Acquires customer base • Removes market alternatives • Controls market pricing • Gains technological advantages But here’s the catch - while big companies use this strategy, it often faces regulatory scrutiny. Remember, healthy competition keeps markets innovative and customer-friendly. Lesson for entrepreneurs? Sometimes the biggest threat isn’t competition, but becoming so successful that giants want to buy you out - just to shut you down! Follow thinkwings_prakash for more such business lessons. #BusinessStrategy #CorporateTactics #MarketDynamics #BusinessLessons #StartupStories #PredatoryAcquisition #prakashsolanki #thinkwings